Firstly, offering certifications or recognition can help to incentivize startups to participate in your program and to actively engage in the workshops and courses offered. By giving them something tangible to work towards, to take the program more seriously and to put in the effort needed to learn and grow their business.
Secondly, offering certifications or recognition can help to differentiate program from other incubation programs, and can help to build your brand and reputation in the industry. By providing evidence of the value, more startups and build a stronger community around your program.
Offering certifications or recognition for completing courses or workshops can be a valuable way to motivate startups.